The Ginger Edit

                We built this profile to feel soft, clean, and real — the kind of edit that doesn’t scream “preset” but quietly brings your images to life. It’s inspired by Fuji 400, with natural skin tones and that airy, creamy vibe people love. 

The Ginger Edit enhances without overpowering — your photos still look like your photos, just better. Skin tones stay warm and soft, blues stay blue (finally!), and the overall feel is light, emotional, and elegant. It’s especially great for weddings, engagements, and families. 

We added a hint of red in the highlights — just enough to give skin a subtle creamy glow. Blues and greens stay natural, while yellow-greens are gently toned into fresher, cleaner shades.

The profile follows a soft-lift principle: lowered highlights and lifted shadows to give you that open, airy feel — like the light is wrapping around your subjects. Blacks are softened slightly for a delicate finish, whites stay crisp. It’s all about keeping the image breathable and light without losing shape or depth.

The Ginger Edit holds up beautifully across golden hour glow, bright midday light, or soft indoor moments — always staying consistent, warm, and true.